http://whc.unesco.org/en/news/202
"On the 18 November 2005 Expedia, Inc. and the United Nations Foundation announced the launch of the World Heritage Alliance, an innovative joint initiative to promotesustainable tourism and awareness of World Heritage sites and communities around the world. This partnership believes conscientious travelers can contribute directly to nature conservation, historic preservation, and poverty reduction through sustainable tourism".
"On the 18 November 2005 Expedia, Inc. and the United Nations Foundation announced the launch of the World Heritage Alliance, an innovative joint initiative to promotesustainable tourism and awareness of World Heritage sites and communities around the world. This partnership believes conscientious travelers can contribute directly to nature conservation, historic preservation, and poverty reduction through sustainable tourism".
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